Dạng tài liệu: | | Thông tin mô tả: | Jaffe, Joseph, 1970- Life after the 30-second spot : Energize your brand with a bold mix of alternatives to traditional advertising / Joseph Jaffe Hoboken, N.J. : John Wiley & Sons, 2005 xix, 284 tr. : Minh họa ; 24 cm
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