1 | | Creating images and the psychology of marketing communication / edited by Lynn R. Kahle and Chung-Hyun Kim . - [s.l.] : Psychology press, 2012. - xxxv, 405 p. : ill. ; 24 cm Mã xếp giá: 658.8343 C912Đăng ký cá biệt: Lầu 2 KLF: 2000009039 |
2 | | Managing customer experience and relationships : Strategic framework / Don Peppers, Martha Rogers . - Fourth edition. - Hoboken, New Jersey : Wiley, 2022. - xxi, 483 pages : illustrations ; 29 cm Mã xếp giá: 658.8 P424Đăng ký cá biệt: Lầu 2 KLF: 2000022628 |