| 1 |  | Blue ocean strategy : How to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne . - Expanded ed. - Boston, Massachusetts : Harvard Business Review Press, 2015. - xxviii, 287 p. : ill. ; 24 cm
Mã xếp giá: 658.802 K4Đăng ký cá biệt: : 2000018030-4, Lầu 1 KLF: 2000036310-2 |
| 2 |  | The W. Chan Kim & Renee Mauborgne Blue Ocean Strategy reader / W. Chan Kim, Renee Mauborgne . - Boston, Massachusetts : Harvard Business Review Press, 2017. - xiv, 205 pages : illustrations ; 21 cm
Mã xếp giá: 658.8 K533Đăng ký cá biệt: Lầu 1 KLF: 2000036253-4 |